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Baddie Winkle Stars In New Polaroid Originals Campaign
"Polaroid Originals is releasing a new camera and an accompanying campaign, "Still Got It," today. They teamed up with Californian photographer Parker Day to capture bright, bold images of various people — including Baddie Winkle, Frances Davis, Graham Mackie, and Regina Williamson— posing with iconic Polaroid cameras that span countless generations."
JUXTAPOZ
"I love working with vintage clothing and vintage aesthetics to bring colorful characters to life. It was really cool to be able to photograph such an eclectic group of people, from a millennial to a nonagenarian!"
It's Nice That
Parker Day celebrates several generations of characters for the launch of Polaroid’s 96 Cam
"As well as celebrating several generations of unique characters, the series also emphasises how different generations can inspire each other – in the same way the 1996 Polaroid camera is still inspiring the brand’s products today. By manufacturing film for some of the most popular vintage Polaroid cameras, such as the 600, SX-70 and Spectra models, Polaroid Originals is attempting to uphold the legacy of analogue instant photography, introducing it to younger generations in our increasingly digital and disposable world."